Dutch racing driver Nick Catsburg will be the brand ambassador for the Swiss watchmaker Louis Chevrolet. To mark the occasion, the brand is issuing a special edition of its Frontenac Chronograph in the colours of the driver's new Corvette.
In the historical footsteps of Louis Chevrolet
Motor sports are quite simply in Louis Chevrolet's DNA, and reinforcing the watch brand's presence in this domain honours this renowned driver, who, without a doubt, would have loved to see his name engraved on these refined timepieces.
Special edition series
The partnership is commemorated by the issue of a special edition of the Frontenac Chronograph, specially made to bring out the light and high quality materials that also characterise racing cars. The latter has been designed in the colours of the new Corvette Racing Team car: yellow and anthracite.
A shared passion
It's clear that there is a shared passion for fine watches. "They are a perfect match with my career as a racing driver, which requires perfect precision. It's up to me to be on time for all my meetings, whether it be a sporting event or in everyday life!" - Nicky Catsburg, racing driver. Andre Saunier, CEO of Louis Chevrolet and car enthusiast, can't hide his immense pleasure in collaborating with a professional racing driver. He said, "We know that he will be able to bring our brand to the forefront of the international sports scene and we count on this partnership to enhance our reputation, particularly in the United States."